CATEGORY
Brand Identity
Collateral Design
Experiential Design
ROLE
Design
Research
The greatest festival that never happened.
Due to the COVID-19 outbreak in March 2020, the festival was canceled by the committee and Tulane University for safety reasons. However, my friend Czars Trinidad and I, as co-designers for the second year, had already rolled out our overall branding designs. From T-shirt mockups and giveaway stickers, here is the collection of existing items that we wished the world could’ve seen.
The branding, type, and collateral design won three ADDY Awards in 2021, including a Gold Regional Award and a Silver District Award.